SOCIAL MEDIA IMPACT TORONTO: Our aim is to help your business with developing a catered-to-your-needs strategic marketing campaign that leverages social media solutions on platforms such as Facebook, Twitter, Pinterest, G+, YouTube, blogs and other social community sites to achieve your marketing goals. Our services include consulting, training, tech set-up and social profile management.
Saturday, November 30, 2013
Sunday, November 24, 2013
Wednesday, November 20, 2013
How To Make Your Personal Brand Visible With Social Media - Jeffbullas's Blog
Written by Jeff Bullas - 38 Comments
Categories: Personal Branding, Social Media
Personal branding is a relatively new concept and is thought to have emerged in 1997 after a ground breaking article was published on the Fast Company website by Tom Peters.
We are in the age of the ‘knowledge worker‘ and the days of being an anonymous cog in the wheel of a faceless corporation are fast disappearing. The opportunity to stand out as a personal brand without having to know a politician, grey and grizzled powerbrokers or gnarly gatekeepers is now a reality and it is possible to accelerate the time it takes to make it happen.
Firstly what are the key elements and the questions that we need to consider to become a visible and effective personal brand.
1. What makes you different?
What is it that makes my product or service does, that makes it different? The challenge is to state that in 15 words or less and it needs to light up the eyes of a prospective client.
"
'via Blog this'
When Did Social Media Become A News Channel? - Jeffbullas's Blog
 |
| Blogging and Social Media (Photo credit: La Fabrique de Blogs) |
Written by Jeff Bullas - 22 Comments
Categories: Social Media
Each week as I read blogs, view online videos and presentations in my areas of interest (especially social media), I come across some that are worth sharing.
This week I have 5 selections you may enjoy. In picking these I do keep in mind that some people like to read and others would prefer an online video or even an online powerpoint presentation. This week we touch on Facebook, the new Apple iPhone 4s, internet trends and key elements for content creation for digital social. Read further When Did Social Media Become A News Channel? - Jeffbullas's Blog:
Sunday, August 11, 2013
Content Curation Tools | Scoop.it
 |
| Theresa Torris |
Content curation tools are designed to assist the process of searching, collating and sharing existing content. Content curation differs from simple content aggregation in that curators screen for the most relevant content, and often edit or comment it. By curating content on a topic close to them, brands can position themselves as a go-to expert on that topic and embed their communication into the richer context of external content sources.
Content curation tools are multiplying like wild mushrooms. Category leaders, like Pinterest, tumblr and Scoop.it are growing impressively fast. At the same time, other tools from social media, blogging and search, such as Twitter, Paper.li and Google are strengthening their curation functionality.
Observer (like me) are starting to make distinctions among subcategories like Search Curation (Topsy, Feedsquares), Video Curation (Magnify.net), Content Trends curation (Zemanta, Parse.ly), Corporate Curation (Curata, CurationSoft, Digimind), Content Relationships curation (Pearltrees, Mind.it).
The most popular category is Social Curation. Social Curation enables users to clip and publically share content (mostly pictures, graphics and video) in the form of attractive personalized mood boards (typical of Pinterest, Bundlr). A more specialized form of Social content curation helps users turn twitter feeds into threaded stories (Storify, Dashter).
We can expect much of the Pinterest-style social curation to turn into Shopping Curation à la OpenSky.
We can also expect the debate about content curation and copyright infringment to continue to rage. Attribution to the original source should be a fundamental requirement of Content Curation. But it can be difficult when content is re-"pinned" again and again. Scoop.it is one of the best tools in terms of facilitating content attribution.
More ? Check the slidedecks:
StarBuzzOnline.com
Sunday, July 28, 2013
There is joy in work. There is a happiness in the realization that we have accomplished something. Henry Ford
— Elizabeth Maness (@ElizbethLManess) July 29, 2013
Saturday, April 20, 2013
Social Media Networking Will Brand Your Business Better
 |
| Google Chrome OS on VMWare (Photo credit: berrytokyo) |
How do you plan to grow your brand? You need to reach out to more people in the community to tell people who you are and what's going on with you. One of the best ways to do this is with social media networking. This is where you will use the various networks to communicate about your business - such as Facebook, Twitter, and Google +.
Subscribe to:
Posts (Atom)