Google+ Social Media Impact Toronto: December 2013 December 2013 - Social Media Impact Toronto - See more at:

Monday, December 23, 2013

How to Get With It With a Social Media Policy | SocialSpark

How to Get With It With a Social Media Policy | SocialSpark: "While social media can be used to benefit the company through marketing, branding, and community building, it can also be detrimental to businesses when not properly monitored. No matter what size business you own or which industry you are in, your employees and your customers are engaging via a variety of social media sites. When some of these posts are discussing your business, you need a policy to fall back on in order to ensure your brand’s image on social media.
What to Include
Knowing what to include in your company’s social media policy or how to create one can be confusing at first. So, here are some tips to get you started!
Monitoring what customers, competitors, and employees are saying about your company on social media sites is crucial. If someone posts a bad review, a complaint, or other negative comment about your business, react and resolve the issue as soon as possible in order to maintain a positive brand image."

'via Blog this'

Monday, December 2, 2013

SiteProNews: Google Releases New Holiday Webmaster Help Video

SiteProNews: Google Releases New Holiday Webmaster Help Video: "Happy end of the year, fellow Internet addicts! Matt Cutts just released a new Webmaster Help video - and this one's short and sweet. In it, Matt Cutts, head of Google's webspam team, offers up a few tidbits of advice... things to add to your final 2012 "to-do" list before you ring in the New Year.

I'm planning on getting all three of these items accomplished myself, simply because they're vital to my business since I work exclusively online. If you make any portion of your living online like me, then I'd suggest you think about knocking this stuff out in a hurry as well.
Cutts vehemently warns that everyone should install Google's Chrome browser as soon as possible in order to prevent malware from running rampant through your hard drive. Of course, he works for Google, so this is a not-too-subtle plug for using the company's browse"