Ten ways small businesses can use social media to generate leads - The Globe and Mail

Ten ways small businesses can use social media to generate leads - The Globe and Mail:

According to research conducted by LinkedIn, 94 per cent of small businesses who use social media use it for marketing, and three out of five small- to medium-sized businesses say they’ve gained new customers by using social media. With over 1.39-billion active users on Facebook alone, your SMB is bound to have prospective customers on one of the many social spaces.
The key is being able to identify the most relevant leads, and reach out to them in the right way to drive your business forward. Read on...